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Tag Archive: Marketing

June 10, 2021

Preparing for the job hunt: students experience employment search through mock job search and interviews

During the 2021 spring semester, the International School of Business collaborated with Finlandia’s new Seaton Center for Vocation & Career to equip graduating seniors with the skills they need to prepare competitive job applications and interview successfully. Director of Career Services, Emma Dorst, partnered with Assistant Professor of Management Nathan Perreault and Dean Kevin Manninen to restructure the Business Senior Seminar course, with opportunities for students to put their job search skills into practice and receive individual feedback. Ms. Dorst delivered [...]

May 3, 2021

FinnU Overview Episode 3: What’s there to do in Hancock, anyway? Part 2

FinnU Overview have released their third episode! If you haven’t already listened, head over to our Finlandia Podcast Network and tune-in to hosts Jakob Vettori (Marketing) and Joe Watson (Accounting) who pick up where they left off last episode on the topic of things to do in the Keweenaw. This time winter activities are highlighted and in an action-packed episode the hosts feature the “building of the week”, Mannerheim Hall. Vettori and Watson also find time to [...]

March 29, 2021

Business students to present at next XES Helsinki Testing Day event

The next XES Helsinki entrepreneur presentations will be held on Wednesday, March 31st at 9am EDT. Three innovative entrepreneurs from the Helsinki, Finland area and one group of Finlandia students will give short presentations on their businesses and receive feedback from a panel of experts from the US. Everyone is welcome to join this exciting free trans-Atlantic event! Register to attend here. We are pleased to welcome Tom Adolphs, Assistant Professor of Graphic Design at Finlandia, as a panel member.     One [...]

March 26, 2021

Finlandia Fridays Welcomes FinnU Overview to Finlandia Podcast Network

This week on Finlandia Fridays, International School of Business students Jakob Vettori (Marketing) and Joseph Watson (Accounting) talk about their new student-run podcast, FinnU Overview.

Vettori and Watson talk about how a business class project led to this exciting opportunity to be featured on the official Finlandia University Podcast Network after being discovered by Finlandia Fridays host, Olivia Myers. The pair, who are both originally from Hancock, hope the new student-run podcast will provide insight into [...]

March 15, 2021

Owner of SmartCreative to present to business class on March 17

Matthew Randell, owner of SmartCreative, a Houghton-based marketing agency, will give a Zoom presentation on “Marketing For Any Business” on Wednesday, March 17 at 2:10p.m. as part of the BUS 447 Entrepreneurial Marketing class. He’ll be talking about the challenges of a small marketing budget and what agencies such as SmartCreative can offer. The presentation is open to any Finlandia student and can be accessed at  https://zoom.us/j/94412279867

December 8, 2020

Business students reflect on value of internship experiences

Sara Bendix (’20, Healthcare Management) talks about her experience as an intern at Aspirus Keweenaw

Some of the most important lessons Finlandia’s International School of Business students learn don’t come from the classroom. They happen during internships.

According to one source, only 12 percent of American business schools require their students to participate in an internship. Finlandia BBA students are in this unique group as most complete an internship during their junior or senior year. In some cases, if [...]

December 3, 2020

Business students benefit from minor offerings across campus

Finlandia University has established a number of academic minors in multiple disciplines that are available to students. These offer the opportunity to complement their major area of study or to offer specialization in new academic areas. The International School of Business now offers 18-credit minors in Healthcare Management, International Business, Management, Marketing and Sports Management for both business and other majors.  

Students working towards their BBA can also pursue a minor outside of the business [...]

December 3, 2020

Former exchange student, Katariina Piironen, reflects on her FinnU experience

Katariina or “Kata” Piironen was an exchange student during the 2019-20 academic year from Kajaani University of Applied Sciences in Kajaani, Finland. We asked her a few questions about her time at Finlandia and her studies in the International School of Business

Why did you pick Finlandia?

When choosing where to go for exchange I had two main requirements. First, was that I want to go somewhere where I can speak English on a daily basis. Second, [...]

November 18, 2020

First ‘Testing Tuesday’ event showcases health and fitness startups

On Tuesday, November 17, MTEC SmartZone personnel, Finlandia International School of Business (ISB) students and faculty, and others participated in the first international virtual Testing Tuesday event hosted by the Finnish-based student entrepreneurial community, XES Helsinki. XES Helsinki is located at Haaga-Helia University of Applied Sciences, one of Finlandia’s key Finnish partner institutes.

Set up similarly to the popular American TV show Shark Tank, the meetings consist of three startups, who [...]