The Marketing and Graphic Design program is built to provide students with the skills to conceptualize and design marketing materials, while truly understanding the marketing implications of what they’re producing. It’s a program that allows students to communicate visually, while still exploring their business interests.
The program will enable graduates to work effectively in industry-standard creative teams, moving from logically identifying and assessing consumer needs and desires to the design of effective promotional graphic materials. The program will develop a student who is proficient in marketing and graphic design which emphasizes the benefit of such dual-proficiency in a team.
Our graphic design studio is fully equipped and provides students with Mac computers, drawing tablets and collaborative spaces to unleash their creative abilities. The layout of the studio was also thoughtfully designed to promote the sharing of ideas between students and faculty, which allows for an unmatched experience in gain experiential learning to develop skills and concepts.
The beauty of the marketing and graphic design concentration is that students learn in-depth about the creative process and are able to complement it with marketing knowledge.
Students are able to develop layouts for various applications such as logos, websites, product illustrations, advertisements, brochures, magazines and corporate reports. They research the best way to market, promote and sell the work they’ve created. This degree was made for today’s job market.
Some of the career opportunities that students can choose from include:
Upon completion of the Bachelor of Business Administration degree program, International School of Business graduates will be able to do the following:
March 27, 2020
Students at Finlandia University with a business idea are highly encouraged to apply for the free MTEC SmartStart SmartZone program to develop essential entrepreneurial skills. The SmartZone’s approach is designed to educate and guide entrepreneurs through the process of validating and growing their idea. Upon completion of the program, students will have a more in-depth understanding of what it takes to create a manage a sustainable business.
“For Finlandia students or students in general, this program does a great job of […] Read More
February 21, 2020
Class of 2019 alumna Marina Dalton has been hard at work heading the design department at Great Plains Distributors, located in Lubbock, Texas. A San Francisco native, Dalton studied graphic design during her time at FinnU. She was a force to be reckoned with on the volleyball court; in her senior season, Dalton led the team in kills, hitting percentage and blocks and is among the top five in school history for kills and […] Read More
February 21, 2020
At FinnU a degree in graphic design is becoming more and more popular. On this episode of Finlandia Fridays host, Olivia Myers is joined by graphic design professor, Tom Adolphs. The pair talk about the graphic design program, the updated graphics lab, scholarships and more.
“I like to think that they enjoy the atmosphere we’ve built, we have done a lot of renovation in the last three years with the graphic design space,” said Adolphs. “I try to […] Read More