The Arts Management concentration is for students who wish to pursue management careers in arts-related enterprises.
Developed by the International School of Business and International School of Art & Design, the concentration’s requirements add to the B.B.A. an arts background and the fundamental business skills needed to move into administrative or management careers related to the arts.
CLUBS & ORGANIZATIONS
Arts Reach: The Association of Arts Management, Marketing, and Development Professionals
Arts Reach is the association that supports leading arts professionals who are committed to “Advancing Arts Revenue Growth Together.” Joined together through the Arts Reach website, conferences, magazine, webinars and e-letters, Arts Reach members are adding $10,000, $100,000, even $1,000,000 to their bottom lines through the knowledge they gain. Additionally, they are advancing the field with cutting-edge breakthrough ideas they share with each other regarding leadership, marketing, fundraising and ticketing.
Most ISB students pursue the traditional four-year B.B.A. degree, which requires completion of Finlandia’s General Education requirements, the Business Core (required of all BBA students),14-16 credits of free electives, and 23-25 credits in Arts Management.
STUDY ABROAD OPPORTUNITIES
Students considering traveling abroad to study International Business must have a 2.75 cumulative GPA and apply to the Dean of the International School of Business to make arrangements. Students are highly encouraged to study at least one year of the Finnish language (or language of destination country) prior to departure.
- Haaga-Helia University of Applied Sciences
- JAMK University of Applied Sciences (Jyväskylä)
- JAMK Summer School – Creativity and Communication in Business (3 week program in June)
- Communication: Communicate of the Elements & Principles of Design within selected medium.
- Analytical and Critical Thinking/Creative Insight: Integrate knowledge of basic business practices as they relate to entrepreneurial ventures, exhibition opportunities, and professional presentation & portfolio development.
- Analytical and Critical Thinking/Global Perspective: Resource the relevance of history, theory, and criticism, using perspectives and scholarship drawn from the students’ major field and at least one other field.
- Personal Perspective/Global Perspective: Measure decisions involving social, environmental, and ethical issues concerning the production and consumption of Art & Design.
Creative Insight: Assess the possibilities and limitations of materials and processes, including the potential and current uses of existing and developing materials, technologies, and production methods.
Personal Perspective: Support an attitude of curiosity, determination, and reflection that will persist beyond graduation.
ADDITIONAL LINKS AND FORMS
What you will learn
Graduates will be able to:
- Combine competencies in management, marketing, finance and accounting with the special challenges of doing business in the Arts.
- Be able to communicate and work with various individuals and groups in the arts in order to realize the organization’s objectives.
Sample Courses (CORE)
- Art & Design Project Management
Project management skills and how to apply design thinking and the design process in the management of an art and design project. Project scope and objective, time management, and professional communication. Students choose an entrepreneurial project and learn about opportunity recognition, market analysis, and how to develop a business idea through the basics of a business plan. Includes Studio. Available fall semesters.
- Art Business
Introduces students to aspects of business within the art industry and prepares them to develop a professional artist’s statement, résumé, and portfolio. Students will develop a conversational knowledge of galleries and artist opportunities such as commissions, grants, and residencies. Presentations, critiques, criticism, and rejection will also be covered. Available fall semesters.
Explores e-marketing from a marketing perspective, the Internet’s impact on business, the principles and concepts of doing business on the Web, new media-focused marketing, operational transformation, formation of electronic markets, and the digital economy. Available fall semesters. Prerequisite: BUS 245.